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A name: vim & Petal Gin

Label Design By Cole Londerée

Agency: Ologie

Client: Middle West Spirits

By far, one of the coolest things I've done in my career is name a GIN! (And a unique gin at that.) Grateful for the opportunity to step outside of my lane when our entire creative studio pitched in on this endeavor.

Tasting Notes: Softly sweet aromas of citrus, spice, and saffron. Light-to-medium body with prominent notes of elderberry and fresh juniper balanced with rare teas, seeds, roots and exotic spices. Finishes clean with floral notes of Sichuan peppercorn and Indonesian cinnamon spice.